
Project Dossier
Vedaylin brand identity, packaging & web app
ClientWellness Botanicals LLP
Year2026
ServicesBranding, Packaging Design, Print Collateral, Web Development
PlatformIllustrator, Photoshop, Figma, Claude, Next.js 15
Live SiteView Live Site
Overview
A complete brand identity, packaging system and web app for a premium Ayurvedic-inspired face and hair care range.
Master Exhibit
Primary Key VisualPLATE NO. 00 • MASTER EXHIBIT
Strategic Narrative
Dossier // ApprovedObjective
Vedaylin is a five-product face and hair care range from Wellness Botanicals LLP, built on the idea that nature and science work best together. Our brief was to take it from a name to a complete, launch-ready brand. We created the identity and guidelines, designed the packaging for every product, and extended the same visual language across print, retail and unboxing. Alongside it we built the company's web app, so the brand looks and feels consistent from the shelf to the screen.
Strategy
The Challenge
The range had to feel premium beside established beauty brands while staying true to its botanical roots. Each pack also had to carry full regulatory information on a small surface without losing clarity or elegance.
Process
Execution
We built the identity around a crescent mark, a black, pearl and gold palette, and hand-drawn botanical sprays. The palette pairs light and dark packs: pearl for Day Cream and Face Wash, black for Night Repair, Hair Oil and Shampoo. Every label and carton was set for print legibility first, then finished with gold foil, embossing and spot UV. The same system was carried into the brochure, gift set and retail display.
Output
Deliverables
A full brand identity and guidelines, packaging for five products, and a complete collateral suite: brochure, gift set box, paper bag, leaflets, shipping mailer, trial sachets and counter display. All were delivered as print-ready artwork, together with the Wellness Botanicals web app.
Stack
Capabilities
- Brand Identity
- Packaging Design
- Print-Ready Artwork
- Retail & Unboxing Collateral
- 3D Product Mockups
- Web App Development
Exhibits & Visuals
15 Plates Attached
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